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The Mental Game Issue 🧠 - Issue #21

The Mental Game Issue 🧠 - Issue #21
By Art's Newsletter • Issue #21 • View online
Hey y'all 👋
Let’s talk about one of my favorite topics: the Mental Game
Roughly 10 years ago I suffered from burnout and it had a lasting impact on my life.
I was lucky enough to make it out on the other end and take back control of my life.
This week I’ll write about where I’m at right now and how I use a personal advisory board to unlock the next percent of my mental performance.
Let’s do this 🙌

Mental Game (Pt. 1): Building a Team on Your Side of the Ring 🥊
“Everybody has a plan until they get punched in the mouth.” - Mike Tyson
Besides being a poet, Mike Tyson was one of the greatest athletes of all time.
Boxer. Champion. Icon.
He attributes his success to working with his long-time coach Cus D'Amato.
They worked primarily on Mike’s mindset and mental state.
If athletes can train to reach peak performance, knowledge workers can too.
“A boy comes to me with a spark of interest. I feed the spark and it becomes a flame. I feed the flame and it becomes a fire. I feed the fire and it becomes a roaring blaze.” - Cus D'Amato
Unlocking the Next Percent 👁
This year I started trying it myself and started working with a coach.
I am actively tackling the following:
  • Quality: How to deliver output that is on WaitButWhy levels?
  • Creativity: How to break out of the standard ways of doing things and create opportunities to delight readers/customers?
  • Story Telling: How to use metaphors and narratives to
  • Prioritization: How to focus on the biggest bang for the buck?
Building my e-learning business these topics come up daily.
One of the most powerful tools my coach taught me was the personal advisory board.
In short: think of a list of people you would like to have on your side of the ring.
It can be anyone, dead or alive.
Think of people who inspire you.
This is my all-star team 👇
I want to thank my advisors for their continuous support and belief in me 😊
I want to thank my advisors for their continuous support and belief in me 😊
How did I select them?
All of them are writers or thinkers who have influenced me.
How am I using the personal advisory board?
Let’s say I’m deciding what to work on next I try to see the “problem” through the eyes of each member.
Example: How to work on my email-based course 🤷‍♂️
  • 💡 Albert: What are our core assumptions? -> the inbox is a better learning interface than a 3rd-party learning platform
  • 😄 Dick: How can we simplify it? -> each email covers only one topic
  • 💪 Timbo: What would this look like if it were easy? -> First, write outlines for all emails, then batch time to actually write all emails
  • 👓 Steve: What can we cut? -> Cut redundant chapters and reduce to the minimum amount of content to achieve student transformation
  • 👑 Tim: How can we make it exciting? -> Use a checklist to include metaphors/stories in each email
My advisory board is constantly evolving.
Who is in your corner of the ring?
Mental Game (Pt. 2): Math Degree + Amateur Status = Olympic Gold 🥇
Tokyo Olympics. Women’s Road Race 🚴‍♀️
Annemiek van Vleuten - the big favorite - crossed the finishing line.
She lifted her arms to celebrate her win.
Finally, she won a gold medal on the biggest stage.
But there was a problem.
Someone else crossed the finishing line 75 seconds earlier.
Meet the Dark Horse: Anna Kiesenhofer
Check out this CV:
  • Mathematics PhD
  • University lecturer
  • Olympic gold medalist
🤯
Meet Anna Kiesenhofer 🙌
Meet Anna Kiesenhofer 🙌
So far, Anna Kiesenhofer is responsible for the biggest surprise at this year’s Olympic Games in Tokyo.
She won the gold medal in road cycling 🚴‍♀️
Why is it surprising?
Since 2017 she hasn’t been part of a pro team. Technically, she’s an amateur athlete.
She even paid for her own bicycle.
How did she do it?
#1: Winning Mindset
“I wasn’t there to compete. I was there to win.” - Arnold Schwarzenegger
Anna’s goal from the start was to go for gold.
She didn’t care about the odds and her competition:
“There’s always this little hope, this little thought, yeah, I might win. If I’m at the start line, it means I’m prepared, I want to win. But also, I know realistically, I’m not supposed to win here.” - Anna Kiesenhofer
#2: Visualization
Anna was all by herself but she used visualization to bring support along for the ride:
“My family, I knew they were watching, I visualized them. I was thinking of them, of some past coaches I had had, of friends who were my motivation.” - Anna Kiesenhofer
#3: Being Different
Anna was the ultimate wildcard in the race because her entire approach to the sport is different from the rest of the participants:
As a mathematician you’re used to solving problems on your own, so that’s the way I approach cycling. Many cyclists are used to having people that actually do that for them […] I mean, they have a trainer, they have a nutritionist, they have the guy that plans the race for them. I just do all these jobs myself.” - Anna Kiesenhofer
Two things happened on Monday:
  1. Anna used her mental A-game to break away from the main group around 40km before the end of the race. She sprinted to Olympic gold.
  2. The rest of the competitors were so occupied with their own mental game that they forgot that there was actually another rider in front of them.
They couldn’t see her.
Literally and figuratively.
Anna, thanks for being an inspiration 🙌
I found my next addition to my personal advisory board.
Stay happy, stay healthy 🙌
Art
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Art's Newsletter

Previously built a remote-first company from idea to exit. 🏝️

Now building an online education business to teach 'remote'. 🧠

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